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8 Ways to Impact Your Business with Video

You may have been told that your business needs more videos; however, you might find yourself not knowing what kind of video would best suit your needs. Here is a list of 8 different video formats your business could utilize!
  • 1. Testimonials
A video that features your brand, product, or service as told by one of your clients about their experience of working with your company. It is helpful to build brand trust with your target audience and shows how great your company is!
  • 2. How-to/DIY

An instructional video explaining a process/item. May be used for instructional or training. How-to/DIY videos demonstrate how to do something but may showcase your company’s products.

  • 3. Social Media

Videos that use current trends, seasons, and topics to stay top of mind. These videos can be used daily as posts or even ads to promote your products or services.

  • 4. Commercials

A video promoting a product, service or brand. Commercials are meant to bring awareness of your company’s services, what you have to offer, and what makes you unique.

  • 5. Story Telling
More than just a simple sales pitch, video storytelling in marketing focuses on a story rather than a product or service. Pull your clients in with the emotion of a story, a soundtrack to spark an emotional connection, and camera angles to complete the cinematic storytelling experience!
  • 6. Video Campaign

A series of videos to highlight your business or services release weekly, bi-weekly or monthly.

  • 7. Viral
A video that may be serious, emotional, or humorous that compels a user from your target audience to share on their social media. Create a video that evokes emotion and is filled with your brand’s personality without the ‘hard sell’!
  • 8. Interview

A video in which someone is asked a series of questions which showcases their company, product, and knowledge. 

Call us at 956.723.0224 to get started

Please use this form to get an accurate and competitive video quote on custom projects. We turn around most custom quotes within 1-2 business days. If you have any questions before submitting your quote or regarding our services give us a call at (956) 723.0224

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